Google is shutting down Fitbit Demanding situations and Adventures nowadays

An afternoon after celebrating its birthday, Fitbit‘s social media crew unearths itself busy replying to indignant consumers. What are the ones customers indignant about? The corporate is finishing two of its gamification options and the social networking function.

Again in February, Fitbit introduced it deliberate on shutting down the group and social options that was once one of the crucial corporate’s strengths. The closing date they set was once for March 27, which is nowadays. In consequence, Fitbit app customers will now not have the ability to use Demanding situations, Adventures, or the Open Teams social function.

In keeping with the corporate:

• Open teams will now not be to be had — however you’ll be able to nonetheless create a closed staff with your pals and hook up with different customers within the Fitbit Neighborhood on our Well being & Wellness boards.
• All Demanding situations and Adventures, together with trophies, will now not be to be had, however you’ll be able to nonetheless compete with pals for your leaderboard and earn badges for private achievements.

When you’re questioning why this is going on, it’s reportedly a part of a larger technique. In keeping with The Verge, the transfer follows Fitbit’s plan to higher combine Google’s era. The group claims that those options had been of “restricted use.” In Fitbit’s personal phrases, it’s a procedure geared toward “streamlining spaces of the Fitbit app.”

This newest construction in Fitbit’s tale falls at the heels of Google’s announcement to ultimately close down Fitbit accounts. In 2022, Fitbit said that it could proceed to fortify Fitbit accounts till 2025. However the group mentioned would offer additional info on that during 2023 when the corporate is as regards to launching Google accounts on Fitbit.